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Hyderabad-based HyperSoft Technologies, a software product and
services provider, is toying the idea of giving the present virtual
call center setup an entire new look thereby emanating the concept
of home-based call center. A first of its kind of concept, it
enables agents to work from their home provided they have a computer
supported by bandwidth.
"Hitherto, to set up a call center even for a small-sized
tele-marketing set up needs enormous investments that go into
infrastructure besides other things. Also the traditional leased
line mechanism is a tedious process to go by. Now one can adopt VoIP
technology and with very little investments one can start off a call
center," said HyperSoft executive director Dadi Bhote.
The company has tied up with US-based Five9.com that provides
Session Initiated Protocol (SIP)-based VoIP solution on an ASP
model. "All one needs to do is to install VoIP gateway (also
provided by Five9) to the existing infrastructure. Agents would be
assigned a login ID and password and they can work in the early
morning hours or late nights for three to four hours or more,"
explained Bhote.
According to him, this concept also saves time and costs in terms
of expenses incurred on employees in the form of transportation,
food, etc. Above all there is no need to work in night shifts which
is a cause for many a youngster leaving the job after a one or two
year stint.
Bhote claims that the home-based concept could prove to be an
effective solution, as the agents need not worry about going
somewhere and working night shifts. "They can bring down the number
of working hours and as one performs they'll be paid accordingly,"
he added.
"Presently we are testing this concept, all it needs is good
bandwidth that would soon be reaching homes with the proposed
broadband connectivity. Once its there, the access would be easier
and the project can take off in the next six months," Bhote
explained.
HyperSoft Technologies kicked off its call center operations in
January this year with around 15 agents and now is planning to
increase this by 50 by the end of December 2004. And later, the
company wants to spread the home-based call center concept across
the country and add the number of agents figure to 500 by the end of
December 2005.
The company has posted a turnover of Rs 1.5 crore and is
expecting to increase this by Rs three crore for the financial year
2004-05. It also has set targets of recording a turnover of Rs 10
crore in the next three-year time frame.
According to Bhote, the company is also making inroads into
foreign markets with its flagship product HyperStock for the
stockbrokers. The product has a large presence in the domestic
markets and is under the developing stages (customizing for the US
markets) and would be launched in the middle of 2006 in the US.
SUNITHA NATTI
(CyberMedia News)
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